Nicole Prince is a Fractional Head of Copy, brand consultant, and retail expert with 15+ years of experience writing for top lifestyle brands.
“I help brands increase their revenue by using the right words in the right places.” -NP
“I teach brands how to find their voice and connect to their ideal audience.” -NP
I’ve worked with Fortune 500s like Ulta Beauty, large lifestyle retailers like Anthropologie, and boutique brands like M. Gemi.
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Anthropologie
Collab Society
Amour Vert
Soft Surroundings
M.Gemi
Baybala
Chewy
Summersalt
Ulta Beauty
BHLDN
Cupcakes and Cashmere
Terrain
Mabo
Letter A
The Walking Company
consulting services
I offer three tiers of support, built to meet you where you are, whether you’re looking for a strategic jumpstart or full-scale fractional support.
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Ideal for: Early stage or emerging brands just getting started who need clarity and direction before they invest in further execution and staff.
Includes
Website copy edit (homepage, key pages, messaging)
Brand voice guide (brand voice, do’s & don’ts)
Welcome email campaign (3 emails)
(2) email campaign templates; theme of choice
(1) one-hour strategy call on how to execute and recommended next steps
Outcome: Clear insight into what’s working and what’s not on website. 3 email campaigns to get you off the ground. Actionable next steps to elevate your brand voice and messaging.
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Ideal for: Brands ready to implement cohesive messaging across channels that moves the needle and acquires new customers
Includes
Everything in Tier 1
PLUS
Full website copy rewrite (homepage, about, product page template)
Email campaign strategy
Welcome series
Abandoned cart
New arrivals
(2) campaigns of choice
2 month content calendar for email, homepage, and Instagram
3 months of organic Instagram caption templates
Retail insights & roadmap (holidays/seasons/time periods pertinent to your brand, exactly when to message them for optimal sales)
Outcome: Cross-channel brand voice and messaging, 2-3 months of tailored email and Instagram copy, retail messaging roadmap for your brand
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Ideal for: Established brands looking for high-level strategic and creative partnership
Includes
Everything in Tier 1 & 2
PLUS FULL EXECUTION OF THE FOLLOWING
Email campaigns
Welcome series
Abandoned cart
New arrivals
(4) campaigns of choice
6 months content strategy for email, homepage, and Instagram
6 months of organic Instagram caption templates
Retail insights and roadmap
Black Friday/Cyber Monday campaign
Copy team training and weekly 1:1 touchbases
Outcome: Cross-channel brand voice and messaging, 6-months of completed email campaigns, hands-on 1:1 support for founder, copy team, and pertinent team members.
a la carte services
Design & branding services are available for all offers listed below and can be added to project scope
Cross-Channel Content Strategy
Brand Voice, Tone, and Messaging
Site Copy Audit & Voice Reset
Email Campaign Strategy
creative partnerships
When you work with me, you have exclusive access to a highly curated network of collaborators I can tap when your project calls for more than copy.
Hey there,
I grew up in a small town on Lake Michigan, moved to Philadelphia in my early 20s, and recently left the city for a 1970s fixer-upper in the woods.
When I was pushing my limits as a kid, my parents would ground me from my books—so it’s no big surprise that I ended up with a career rooted in story.
I’m so glad you found me and hope we get the chance to work together.
